IFA will feature special display areas for the latest products and topics
Special display areas such as the IFA iZone, IFA TecWatch, the launching pad for international startups, the Reseller Park, the meeting place for distributors and buyers, as well as the IFA Fitness & Activity Hall will be offering visitors to IFA insights into the latest topical trends at IFA.
IFA iZone will be showing the full range of new products for Apple devices. In 2015 more than 80 companies will be exhibiting their products and services on a display area covering over 3,600 square meters (38,750 square feet!).
IFA TecWatch will display the technologies the markets will see … into tomorrow. New standards and solutions for connected media, future-proof energy efficiency concepts, ease of operation in the networked home, data security and security for personal property, 3D printer products or long-term transport concepts, and more. IFA TecWatch will feature research institutions, industry organizations, and startups in a single place.
IFA Fitness & Activity area will be showcasing their latest wearable products and innovations. These devices feature sensors and screens and can be used to measurie the wearer’s heart rate and running pace, and more.
UX Design Awards sponsored by the International Design Centre Berlin will honor outstanding design and user-friendly features in electronic products, digital applications and services. All the product solutions that are nominated will go on public display at IFA and will be honoured at the presentation of the UX Design Awards.